2023 – 3rd European Conference on Architecture & the Media
This third edition of Architecture & the Media focused on how different social media channels contribute to spread the knowledge about architecture and make a step further in exploring the role of image in the dissemination of the discipline.
Curators: Miriam Giordano, communication consultant and director of Labóh – Fundació Mies van der Rohe communication agency.
Have social media generated new ways of communicating architecture today?
The inspiring venue of the event is the Mies van der Rohe Pavilion, a world icon of modern architecture, a jewel of the cultural and architectural heritage of Barcelona.
PROGRAMME
April 24th 2023
19:30 – 21:00h
Opening conversation
THE INFINITE SCROLL
Social Media impact on architecture communication
A conversation between Maite Sebastiá (Architectural Digest) and Ane Cortzen (DRTV).
April 25th 2023
10:00 – 11:30h
Roundtable
AS LONG AS THEY TALK ABOUT IT?
Claiming the most topical issues in architecture: social media in the promotion of debate
With the participation of Frances Williams (The Architects’ Journal), Erik Harley (Oficina Periferia) and Andrés Rubio (El Viajero-El País).
12:00 – 13:30h
Roundtable
EVERYONE’S ARCHITECTURE
Social networks tools and dissemination to the general public
With the participation of Antoni Ribas (Diari Ara), Cristina Nadotti (La Repubblica) and Luis Lope de Toledo (#JuevesDeArquitectura).
16:00 – 19:00h
Workshop
BACK AND FORTH
Press Relations for Architecture, between projects and the Media
Workshop on the phases and professions involved into the news making process, with the participation of Christiane Bürklein (Floornature) among others.
19:30 – 21:00h
Closing conversation
‘VISIONS’ AS ARTWORKS
The viralisation of architecture image beyond its built form
A conversation between David Basulto (ArchDaily) and Federica Sofia Zambeletti (KooZA/rch).